How Do Businesses Benefit From CSR Donations?
I am a founder of a retail chain in the eastern zone of India. We have been in business for the last 20 years and our company actively contributes to philanthropic CSR donations. We have been associated with an NGO named Annamrita Foundation for the last 5 years. They are a Non-Government charitable organization providing mid-day meals in schools across 14 different cities in India since the last 17 years to uproot hunger in children depriving them of their right to education. Our executives have participated in many meal donation drives and distributed healthy, nutritious and hygienic meals to the poor and backward and nourished the dream of a hunger-free India. From my experience, CSR has many benefits for businesses regardless of its size or sector. The potential benefits of CSR for companies are: Better brand recognition: Investment in corporate social responsibility helps you to build a responsible brand reputation which in turn can provide you a competi